Integrated digital health gateway ekincare raises investment from MSD IDEA Studio Asia Pacific

Written by Ruchika Sharma Published On 2025-04-29T13:30:39+05:30 | Updated On 29 April 2025 1:30 PM IST

India AI-powered integrated digital health gateway ekincare raises investment from MSD IDEA Studio Asia Pacific

To date, ekincare has raised a total funding of USD22M since 2015.

ekincare, India's AI-powered integrated digital health gateway, has announced the raising of a strategic, undisclosed investment led by global healthcare leader MSD (tradename of Merck & Co., Inc., Rahway, N.J., USA) through MSD IDEA Studio Asia Pacific, an initiative by the MSD Global Health Innovation Fund (MGHIF).

The round also saw participation from ekincare’s existing investor, HealthQuad, a venture capital fund focused on healthcare innovation.

As per the release, the company stated, "This investment round will empower ekincare to advance its mission of revolutionizing corporate primary and preventive healthcare through AI-driven, personalized Outpatient Department (OPD) solutions. With this investment, ekincare aims to expand its cashless OPD network and enhance AI-powered analytics to drive better preventive care, chronic disease management, and employee wellness outcomes."

ekincare was founded in 2015 by Kiran Kalakuntla, Co-Founder & CEO, Srikanth Samudrala, Co-Founder & CTO, Noel Coutinho, Co-Founder & CBO. The platform leverages AI, data analytics, and telemedicine that makes preventive healthcare more personalized and accessible. Since its inception, ekincare has partnered with over 1,000 companies and built a network of 40,000+ healthcare providers across India.

"Healthcare in India is at a turning point. Lifestyle diseases are on the rise, demand for preventive care is growing, and digital solutions are becoming a necessity. This investment from MSD IDEA Studio, with continued support from HealthQuad, is a visionary step forward for us. Their expertise in medicines, vaccines, and digital health, combined with our AI-driven, customer-centric approach, will help us deliver seamless, personalized healthcare to millions”, said Kiran Kalakuntla, Co-founder & CEO of ekincare.

“We see strong potential in our investment in ekincare to accelerate the shift toward personalised and preventive healthcare in India by harnessing the power of technology for both individuals and enterprises,” said Saumick Pal, Head of Digital, Data Analytics & Innovation, MSD Asia Pacific. He added, “India’s vibrant start-up ecosystem is not only growing rapidly but also redefining healthcare through bold innovation and entrepreneurial energy. At MSD, we are committed to expanding access to high-quality Confidential care, and investments in platforms like ekincare reflect our belief that scalable, tech-enabled solutions can make healthcare more proactive, affordable, and inclusive. We look forward to supporting visionary start-ups like ekincare that are reshaping the future of health in India by making it more accessible.”

Ajay Mahipal, Partner at HealthQuad, said, “ekincare’s AI-powered platform is at the forefront of digital health innovation. Our investment will support their mission of integrating preventive care into the everyday lives of individuals and enterprises, enhancing affordability and access to quality healthcare.”

investmentekincareMSDmerckMSD IDEA Studio Asia PacificHealthQuad

Ruchika Sharma

Ruchika Sharma joined Medical Dialogue as an Correspondent for the Business Section in 2019. She covers all the updates in the Pharmaceutical field, Policy, Insurance, Business Healthcare, Medical News, Health News, Pharma News, Healthcare and Investment. She has completed her B.Com from Delhi University and then pursued postgraduation in M.Com. She can be contacted at editorial@medicaldialogues.in Contact no. 011-43720751